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Artist bio

AFFLUENT ENTERTAINMENT INC is a Content Creating Company.

Affluent was created and founded by Oscar Sanchez in the streets of lower Manhattan in New York City. It was the first digital record label offering prepaid distribution, label services, marketing, promotions, strategic planning and brand management to the urban digital market. Since its inception Affluent Records has successfully grown to become recognized as a top tier leading independent music brand. Although the label was established in New York City, Affluent Records music catalog derives from a diverse selection of artists nationwide including Dead Prez, The Outlawz, Hood Surgeon, Lords of the Underground, Do It All, Ike Burna, Sadat X, Soda Boy, Throwback, DJ Mums, The Dirty Bakerz, The SBGz, The Affluent America Series, The Affluent Mixtape Series, The Affluent Caribbean Series Volumes, Youn Lion, J. Stylez, S-Quire, Dana Dane’s Def Beat Entertainment, Young Dane, Japan’s Dark Empire, Chicago Gospel Singer Raine, Fasho, North Carolina Mix tape Label Imprint AE Productions Kid Echo, DonRay, Reef Ali, M-Dot, Big Shug, Averix, Singapore Kane, Krumb Snatcha, Lost Cause, Bekay, Main Flow, Chaundon, Daily Planet, and Cy Marshall Law, Take Ova South Records Cinco, Don Vito, Slick Beats, Posse 4 Christ, Shawn Cannon, Pardon C, Ars Nova, Albino Rhino, Elte, Chosin, BlackBird, Leafdale, Saffire, Kunny Boyz, ABG, Remier Records, Deoni, Dean Aslett, Earl Hitz Records, The Uncle Earl, and Tizzle Muzic.

Oscar Sanchez began his incredible music industry career in 1992 working as an intern for his mentors Lyor Cohen and Russell Simmons at the legendary Def Jam Records. He was quickly promoted by Def Jam label CEO Lyor Cohen to work as an A&R Rep / Music Producer for both major label brands DEF JAM & VIOLATOR. Violator was the premier artist management company / music label created by Chris Lighty and spearheaded by Mona Scott.

Over the past 19 years, Sanchez has worked with many top selling Hip Hop icons such as A Tribe Called Quest, Consequence, Foxy Brown, LL Cool J, Busta Rhymes, Flipmode Squad, Rah Digga, Dead Prez, The Outlawz, Mobb Deep, Big Noyd, Diamond D, Cormega, Sadat X, Lords of The Underground, Slick Rick, The CRU, Montell Jordan, Red Man, Method Man, Warren G, SCC, Doveshack, DJ Rectangle, Twinz, DJ Enuff, DJ Clue, Kwame, LES, Littles, Tragedy Khadafi, Sha Money XL, Cool n Dre, Pitbull and so many many more.

His first A&R credit was the Platinum-selling Def Jam 10th Anniversary Box Set – a collection that is now considered a Hip Hop classic. Throughout his career Oscar has also worked at BMG as a product manager for Gee Street Records. He worked as an Artist Development & Urban Marketing Manager for Richard Branson’s label venture V2 Records. Sanchez also has served as an A&R consultant for Rawkus Records, where he produced records for artists Pharaoh Monch, Novel, Duck Down’s Smif & Wessun. As a music industry veteran executive through the years he has accomplished and accrued a great amount of success in business as a record label owner, a music producer, an A&R, and brand manager. His vast amount of experience, passion, vision, multi talents accomplishments, and aggressive drive are the foundations that have enabled him to successfully establish opening Affluent Records.


“What inspires me everyday at Affluent is that our main focus to produce for our clients hot records, essentially a great product to sell. We begin from the ground up and we develop and also micro-market artists, label imprints and start ups into companies and then into brands. I LOVE IT! says CEO Oscar Sanchez. Over the years I have founded and provided the best new fluid outlet for digital music. What most importantly I have done out of the streets in New York City, is created a brand, in which now is the new premier home for artists & labels in the digital age. Affluent is currently the music industry’s top digital one stop for artists & labels. Based on the clients budget & goals Affluent can provide whatever the client desires from A to Z in reference to distributing their records in full digital worldwide formats, creating and producing the right records, creating the actual product for the client meaning creating the music, creating the company and creating a brand. I am very proud to say that I have revamped and revised the typical work model for record labels in the digital age.” Join us on Twitter Facebook Linkedin or email us directly at for all formal business inquiries.



Starter Program designed by Affluent Records for UNSIGNED Artists and Producers

1. Distribute your Music to Top Digital Retailers Worldwide

2. GET 1 Month Online Publicty... more